Yes I did notice that Faux Paux Alan.
I currently have a USB Skype phone, it is ok has a long lead but very limited use, I purchased this in Fethiye 2 years ago so it is definitely dated.
The phone on the Woolworths advert I think is also dated (not sure) I think I have seen a new one somewhere but now cant find it.
The Skype phones offer call forwarding from a UK phone to my Turkish landline at 12p per minute, ok it is more than the Turk Tel rates but it is the convenience of the UK telephone number.