Good on you Stoop - Never surrender to the " who cares " brigade!
Efes is Efes, and nothing else. It is brewed to a fixed quality. People may not like that quality, but it is what it is.
If you ever get a " bad " bottle it is more likely due to miss - handling / storage by the retailer than anything else.
So: A price hike from 3 to 4 TL in my local will not improve the product quality one iota.
To the " who cares " brigade I say this. Why not stop caring about the price of anything? Let your favourite establishments put the price of their meals up 33% across the board with no improvement in quality and see what effect it has on their business.
Stoop is right. "It's not the price that's the issue it's the fact that it was done by a few bars/restaurants in cartel fashion. Let them get away with this and the sky is the limit for them.
A better Calis for 50 Kurus? Pull the other one please "
The essence of the original post was " could this just be a ploy by local businesses to justify a price hike in the cost of beers? " It seems from the vast majority of the replies that this is just what it is.
farmer