If the pricing for the Liverpool route is anything to go by then they're not doing folks many favours, other than location.
That said, I understand why the prices are so high - they need to cover the cost (in their eyes) of actually flying the route as, given Turkeys track record, it would only take one "incident" to see demand drop like a stone, again. Its a pity the $6,000 or so incentive by the Turkish government, per flight, hasn't encouraged keener prices.
JF