About 25 years ago I stayed in a guest house in Blackpool. We were in the attic room. There was a rope set up on a coil a bit like a fire hose.
The instructions on the wall and from the owner were 'In the event of a fire throw the end of the rope out of the window, Climb out and grab the rope for a controlled decent to the ground' Fortunately we didn't need to try it. We thought Jeremy Beadle was hiding in the wardrobe filming us it was so unbelievable.