The majority of the holiday bookings and enquiries to Turkey that I have dealt with this year so far have been for all inclusive and to Marmaris. Marmaris is considered,(and proved price wise), to be the cheapest resort, be it all inclusive or otherwise. We try to attract people to the Olu Deniz area instead of Marmaris, but this can normally add up to an extra £100 per person. Flight prices for 2012 have increased, and also now the 'additional extras' which are baggage (20kg depending on the airline), and shared transfers, make a difference to the final cost of a holiday.